Logos & Print Design:
Creating a Brand for Your Veterinary Practice
Many of us have seen those golden arches and craved a Mc-something as a result. You see them on the food bags, drinking cups, and even the ketchup packets. Or, if asked to describe the Starbucks® signage, you’d probably mention the crowned mermaid and bold green color that surrounds her. She greets you as you enter the coffee shop and is a welcome addition to the otherwise bland cardboard cup holder. These are both examples of logos, and without them, it would be difficult to promote the brand of either of these chains. The same is true for your veterinary practice.
The design team at InTouch Practice Communications has years of experience with logos and print design for veterinary practices and can develop a look that best suits your needs. A logo is essentially a symbol that incorporates various artistic elements (colors, fonts, etc.) to represent a business. We can also create your printed design material (brochures, etc.) that incorporates your logo.
Why You Need a Logo
Having a logo for your veterinary practice can:
- Reflect the personality/philosophy of your practice and make it more established
- Create a brand across various channels, including your website and social media pages
- Give pet owners a sense of stability
- Help you stand out from your competitors
- Serve as the glue that links all the marketing aspects of your business together
Why You Need Print Design
Although print advertising has shifted to online marketing in many ways, it certainly shouldn’t replace it, especially for a veterinary practice. Having print design material, such as a tri-fold brochure, letterheads, poster signage, or business card on hand can do everything that a logo can do as well as:
- Supplement your online presence
- Give pet owners something tangible that represents your practice
- Appeal to a larger audience (after all, not EVERYONE has access to the internet at all times)
Our designers can create your print material in any size to meet your specifications. Just let us know what you need, and we’ll be glad to accommodate you.
Interested in how the logo and print design process works? Check out the next page!How It Works