Veterinary Marketing Public Speaker Bill Schroeder

Get small animal, large animal, exotic, and equine veterinary marketing insights from the expert himself, Bill Schroeder. As co-founder of InTouch with over 25 years of veterinary marketing experience, Bill delivers impactful information in a fun, engaging environment.

Book an event with Bill

Education that is fun, relevant, and useful

At InTouch, we’re passionate about veterinary marketing and want to help large animal, small animal, equine, and exotic veterinarians develop their marketing skills so they can experience digital success.  Our lead educator and co-founder Bill Schroeder has decades of experience creating and delivering educational experiences that are as entertaining as they are impactful.  These custom sessions are molded around the needs of the group, large or small, so that great understanding and immediate implementation are possible.

Bottom line, by choosing to have Bill work with your group, attendees are guaranteed to learn the latest digital techniques, understand how to apply them to their practice, and have fun along the way (he’s mastered the art of the dad joke).

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Bill Schroeder Veterinary marketing and dad joke expert

Why trust Bill? We're glad you asked

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Bill is a founder of InTouch with over 25 years of veterinary marketing experience in working with thousands of practices.

Bill is a graduate of AAHA’s Veterinary Management Institute at Purdue University. He currently teaches marketing in both Purdue’s Veterinary Practice Management and MBA programs.

He regularly speaks at some of the biggest veterinary events in the world including VMX, WVC, FETCH, AAHA, the Southern European Veterinary Conference, and many other regional and State meetings.

Bill’s lectures are based upon the real world, “needle-moving” techniques that his staff uses to advance veterinary practices just like yours. His lectures are full of tips and techniques that attendees can implement themselves. This fully transparent approach has, for years, had audiences large and small raving about how much practical information is learned.

It’s custom. Bill gets to know the group that he will be working with and their specific needs. Whether it is a small dinner meeting of 8 or a large group of 800, Bill’s preparation is obvious and deeply meaningful. Your attendees will feel special, understood, and empowered as Bill helps them navigate the world of digital marketing.

Spreading insight, not spewing jargon

Bill’s sessions are real.  It’s real world experience gathered from years of working with practices like yours. The combination of experience, excellent communication skills, and a touch of humor will keep your attendees smiling, entertained, and engaged.  Ultimately they will walk away with a custom list of things they can implement immediately. Book Bill and help your attendees become top dog in their market.

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Topics Bill covers

  • The most relevant digital marketing techniques
  • Developing effective digital strategy
  • Search Engine Optimization (SEO) for veterinary practices
  • Social Media Marketing
  • Understanding Paid Digital Marketing
  • How to Reach and Affect Millennials (clients and employees)
  • Client retention and reactivation
  • Video Marketing and Your Veterinary Practice
  • Understanding Your Marketing Return on Investment (ROI)
  • Creating Great Digital Marketing Content
  • Basic (and advanced) Website Design Principles
  • Leveraging the Mobile Device Opportunity
  • Online Reputation Management
  • Motivating Staff for Impactful Digital Marketing
  • Creating an Effective Digital Marketing Plan and Calendar
  • (the list is always growing)

Most presentations are custom and are created as a blend of the above as audiences often are interested in many aspects of veterinary digital marketing.

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I just spent six hours in an educational series with Bill Schroeder of InTouch, and I’ve got to tell you, I’ve spent over 600 hours of time in CE sessions over the last 20+ years, and this has been the most productive six hours I’ve ever had. I just can’t wait to get back to my practice and use the new ideas I’ve learned.

Dr. Kent Greer

River Oaks Animal Hospital