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Helping veterinarians stay InTouch with pet owners

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4 Ways Your Website can Increase ACT

Is your average client transaction (ACT) stagnant or worse, decreasing? Do you think your vet practice is charging clients based on what you think they are willing to pay, and not what your services and products are actually worth? Does it feel like you’re missing out on lots of opportunities to up your profits? You’re…
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Why You Need to Start Responding to Your Google Reviews

Why You Need to Start Responding to Your Google Reviews & How to Do It

Every practice wants to get glowing reviews from their clients. Who doesn’t? And while it’s extremely important to encourage your clients to write a review about their experience at your practice, it’s equally important that you know how to respond to all the reviews your practice gets–especially the lukewarm and negative reviews. Virtually every business,…
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Nov 2020 Blog

5 Ways to Get New Clients Through Your Veterinary Website

Your veterinary website is a vital tool for helping your practice grow and reach new heights. It can be leveraged in a number of different ways to attract more site traffic, and thereby new clients. But attracting these leads to your site is a bit more complicated than simply throwing up a website and waiting…
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Why ADA and SSL Compliance are Critical for Your Website

Just a couple of years ago, an animal hospital in one of New York City’s inner suburbs was fined over $20,000. Why? Their website was not ADA compliant. We doubt this was due to any bad faith on the part of the practice. They simply hadn’t taken the time to update their website and unfortunately,…
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5 Major Reasons We Recommend Google Ads for Veterinarians

There are more ways than ever to market your veterinary practice, but some methods are better than others. One especially formidable weapon is Google Ads, which, if wielded correctly, can give your practice the boost it needs to stand head and shoulders above all the other competing practices in your area. Interestingly enough, as of…
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Soc Med for Vets Blog

Social Media for Veterinarians: What You Should Know

Social media is one of the best ways to build awareness, drive traffic to your website, and even grow your practice with new clients—all for a very low cost. Yet, social media, for veterinarians, is also seen as a bit overwhelming on top of all your other duties. Luckily, there are ways you can make…
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5 Benefits of Live Chat for Veterinarians

  In the midst of the COVID-19 pandemic, live chat is quickly rising to become an essential communication tool for veterinarians. It meets a very pressing need for both veterinary practices and pet parents–the need to stay in contact, relay important information, and maintain the veterinarian-client-patient relationship in the absence of face-to-face conversations. Live chat…
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reasons your veterinary website is failing

12 Reasons Your Veterinary Website is Failing

We’ve all been to at least 10 bad websites in the history of our internet usage. They’re everywhere, they’re terrible, and they can happen to anyone. But the problem with bad websites isn’t just how they look, but how they function (or don’t function), and, most important, how they serve (or don’t serve) the business…
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6 Things Every Veterinary Practice Website Should Have

Building a successful website that grows your practice takes a lot more than 6 things, sure, but these 6 are the foundations! If you’re considering building a new website, start here to ensure you set yourself up for success. 1. A Design That’s Professional & Eye-Catching It’s no secret that people judge the credibility and…
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filming tips

Filming Tips for Visually Explaining Your Curbside Service

In this strange new world of the COVID-19 pandemic, veterinary medicine is changing. Curbside service is becoming the norm, but many pet parents may be disconcerted about letting their pet be taken away for a check-up or treatment or coming into contact with your staff. So how do you gain their trust and promote your…
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Why Your SEO Marketing Strategy is More Important than Ever in a Pandemic

Yep, SEO still matters, even in the wake of a pandemic. With the toll COVID-19 is taking on businesses, there’s no better time to invest your money in one of the only clear, effective strategies to make more money: search engine marketing. As a business owner, you have a lot of people to support: your…
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Who Created TikTok, What Is It, and How Can You Use TikTok for Marketing?

TikTok is an app developed by ByteDance, a Beijing-based company founded by Zhang Yiming in 2012. The app enjoyed over 1 billion downloads in its first year (2018) alone and continues to grow. TikTok is similar in function to Vine, the short looping video platform that was cut by Twitter in 2016. However, TikTok offers…
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