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Helping veterinarians stay InTouch with pet owners

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What an SEO-Certified Copywriter Can Do for Your Website

Most veterinary practices have a website nowadays—or at least they should—but what’s equally important is making sure that website can be found in online searches. This is where SEO (Search Engine Optimization) comes in. Perhaps you do have a website with content that you wrote yourself. If that’s the case, the questions to consider are:…
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Telephone Customer Service

The first perception of your practice can be made within those first few seconds of a telephone greeting. “Thank you for calling InTouch Practice Communications. This is Lisa. How may I help you?” It’s very important to have a professional, clear voice as representation of your client’s first interaction with the practice. Think of other…
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Why You Should Consider Using Facebook Ads

Lately, it seems that everyone is on Facebook. In fact, over a billion people log into their Facebook accounts each day! While it’s important to create relevant and engaging posts on your practice’s Facebook page, there are more people out there who haven’t “liked” your practice’s page yet who could be a potential client. This…
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5 Ways a Dedicated Project Manager Can Make Your Life Easier

It’s 3 a.m., and the world is sleeping…except you. You’ve woken up again thinking of looming deadlines and wondering, “Did I pay that bill?” We have all been there and wished we had a personal assistant to remind us when important dates were drawing near. The same can be true for any project that needs…
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Pay-Per-Click and Your Practice

Getting your practice’s name out there for the public to find can be challenging for your practice, especially if your digital footprint is small or non-existent. One quick way to give your practice a booth is through paid ads, also known as pay-per-click or PPC. And with all strategies, there are pros and cons. The…
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How to Know When It’s Time to Redesign Your Website

So, you have a website for your practice. That’s a great start! Now here’s the million-dollar question: Is your website performing the way it should? Simply having a website nowadays doesn’t guarantee success. One of the biggest things to consider is the age of your website. Sure, people say age ain’t nothin’ but a number,…
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3 Things to Think About When Building a New Website

Whether you want to build a website because you’re starting a new practice, or your current Web design and function are out-of-date and need to be revamped, it’s an extremely important project. WHY is it important? Because your website will represent your practice and your brand. Have no fear; your InTouch team is here! Our…
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The Benefits of Automation

Today’s world is fast-paced and constantly on the go. This has led to people handling their day-to-day tasks at different hours, and in different manners than they had in the past. Through online tools, many practices are also changing the way they handle their own day-to-day operations. One key area has been the automation of…
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The Benefits of Stock Photography

Familiar… Seen it… Used it… This is what I think as I look at stock images used in ads, billboards, websites – or anywhere for that matter. While I do believe that stock photography is convenient and a great asset, I conversely feel like it’s hard to find that great photo that no one else…
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3 Benefits of having Videos on your Social Media Platforms

I don’t know about you, but I’ve noticed a dramatic increase in the use of video on social media platforms. Why? Because that’s what catches the users’ attention! Many people may complain about how our world is becoming more and more fast-paced, but ya just gotta move with the times. Sure, pictures have their place…
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Why SEO is Important

Search Remains a Growing Space Today, Google, the leader in the search engine market, processes 40,000 search queries every second. This is four times the number processed in 1998, the year Google was founded – and the number is still on the rise. The different situations and purposes that this huge amount of searches are…
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Why You Need a Mobile Website

Why You Need a Mobile Website

Are you worried about your site being mobile? Be honest. If you’re not, you should be! Anyone who owns a website should be concerned about how the site appears on mobile devices. If you’ve ever reviewed your website analytics, I’m sure you’ll see that the largest amount of views come from mobile visitors. Reuters reports…
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